Brand Building Definition and Strategies

  Which type of marketing does Dunkin Donuts rely on? Ever had donuts at Dunkin' Donuts? They're tasty, right? But what about their marketing? How are they good at it too? Dunkin' Donuts,  a popular American multinational coffee and doughnut chain, has successfully established itself as a dominant player in the food and beverage industry. One of the key factors that contribute to the company's success is its effective marketing strategy.  However, It’s not a particular magic formula they rely on. It is actually a mix of  marketing strategies  they employ, which gives them an edge. In this blog, we will explore the various marketing tactics Dunkin' Donuts employs and how it gains a competitive edge in the highly competitive food and beverage sector. 1. Social Media Marketing In recent years, social media marketing has become a powerful tool for businesses to connect with their target audience. Dunkin' Donuts understands the significance of this channel and levera